THIS PROJECT WAS THE FINAL ASSIGNMENT FOR AN ADVERTISING CAMPAIGNS COURSE TO CONCLUDE MY MARKETING CONCENTRATION.

 

THE CLASS WAS SET UP AS AN ADVERTISING AGENCY, WITH OUR INSTRUCTOR OVERSEEING THE MARKETING TACTICS, CAMPAIGNS, ANALYSIS, AND FINAL PRESENTATION. WE PRESENTED IT TO THE MARKETING TEAM AT DEL TACO HEADQUARTERS.
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MY ROLE IN THIS PROJECT WAS AS THE CONTENT WRITER AND FINAL EDITOR. I WAS ALSO IN CHARGE OF THE SOCIAL MEDIA CAMPAIGNS/CREATIVE.