Grandma is turning 80!!

This year grandma is turning 80! and I have been busy designing the identity for her event. I was inspired by some of her old portraits which reminded me a bit of Coco Chanel. I really enjoy the timeless and classy personality of the brand, so I decided to use a wide tracking sans for her name. Here are some of the imagery we used in her inspiration mood board. The event is schedule for November, and I cant wait to share all the details with you!

Peruvian Cuisine in OKC

Today I was craving Peruvian food. It's Easter and I miss home so why not. I decided to try a new place and visited La Brasa in Classen. As soon as I got there I realized I might not be as well dressed as I thought... This place was nothing like I had in mind. It was luxurious looking, but at the same time very homey and eclectic. Mix matched furniture, graffiti murals and incredible looking lunges. So I decided to go to the bar, nothing too fancy... right? Well... wrong. The bartender was super nice and he rocked an awesome mustache. He made me the best Pisco Sour, smooth and creamy. We talked a bit about the place, soon enough my food arrives, and I almost fell out of my chair. The presentation was exquisite. I ordered Lomo Saltado, which back in Peru is a popular traditional dish, that typically combines marinated strips of sirloin with onions, tomatoes, french fries, and more, typically served with rice; well this was like a better version of it. The sirloin was juicy and marinated to perfection, which created an amazing contrast to the crispy thin potatoes on top. He even added sweet potato which was a nice touch of sweet and salt. Every detail was well thought and tasteful. I cannot find a better way to describe my experience at this place, but definitely the best choice I could have being Easter and feeling homesick. If you have not tried this place yet, you must. I know I will be back pretty soon.

The Art of Design - The Drive of Making

Last month Netflix launched their new original documentary series called Abstract. Since its launch, I have been hooked by the great minds featured in each episode. Getting a glimpse of Paula Scher, Platon or Ilse Crawford design process, and the way they see the world has been truly inspiring and eye opening. Understanding why we work in this industry is probably one of the most relevant questions a designer could ask themselves. The drive of making, caused by curiosity or the goal of wellbeing makes design one of the greatest tools of human enhancement. Like Crawford said, we discover the world through our senses, and we designers are in charge of creating surroundings from nothing into something. We communicate, and we own the power to influence and create impact in others. Our careers are no joke. This is why I encourage you to take the time to watch these episodes. They might spark some important questions and push that drive to greater goods.